Why I’m Trying a Black Friday Offer (and How It Can Boost Your GCI)

CRE Success Principle: Making it easier for agents to invest in themselves isn’t about discounting value; it’s about removing friction so they can experience success faster. Because once they’re in motion, the standard of performance lifts naturally.

I’ve never been one for Black Friday hype. As a buyer, I don’t chase the discounts. And as a business owner, I’ve resisted it because I believe in the value of what we deliver.

But this year, I’m doing something different. For five days only, from the day before Black Friday through to Cyber Monday, commercial real estate agents can join Agent Accelerator for $50 a week.

This isn’t about discounting value. It’s about testing a smarter structure. Weekly pricing creates weekly accountability, and accountability drives results.

When you pay weekly, you think weekly. You take action weekly. You build momentum every seven days… and that’s how high performers operate.

If you join during this offer, you’ll also receive a private onboarding call with me. We’ll set your Production, Development, and Freedom goals, map your first 90 days, and get you focused fast.

This opportunity is perfect for agents producing between $200K and $500K GCI who are ready to grow by another $100K or more in 2026.

It’s open for just five days and it won’t be repeated.

If you’re ready to operate with standards instead of intentions, go to cresuccess.co/agents and join the waitlist.

Your next 12 months could be your best yet.

Episode transcript:

If you've been thinking about growing your GCI in 2026 and maybe getting some help with it, this is the time to get a head start.

Next week, I'm doing something I've never done before and I don't plan on doing ever again.

I want to tell you about what's coming for Black Friday, which is happening next week, and what the offer is going to be for Agent Accelerator. It's our program where we help agents to upgrade their skills, elevate their mindset, and get the accountability they need.

If you are an agent with a GCI that's been plateauing at $200K, $300K, or $400K per year perhaps, and you want to grow it by $100,000 in 2026, and you're finally ready to make it happen, I'm going to show you how you can get started for just $50.

This is episode 247 of Commercial Real Estate Leadership. My name's Darren Krakowiak. I'm here to help you lead better, grow faster, and stress less.

Black Friday is just around the corner. And look, I know that you're going to be bombarded with offers. There are going to be discounts everywhere, flash sales, lots of hype, manufactured urgency. And you know, to be fair, most of it is just noise.

I've resisted it in the past, both as a buyer—I'm not huge into Black Friday sales, although maybe I'll buy a couple of things—but I don't go nuts.

But also, as a business owner, I haven't really done many Black Friday promotions because I don't really want to discount what I'm offering, because I believe in the value that it delivers.

I also think there's so much noise going on that maybe people aren't paying attention because there are just so many distractions. But I've decided to give it a try this year, and I'm going to do something completely different.

I'm not just giving a discount. I'm testing a completely new way to offer Agent Accelerator, and I want to tell you about it today.

We're going to be doing it for just five days only—from the day before Black Friday through to Cyber Monday—you'll be able to join Agent Accelerator for just $50.

Now, previously it's been $200 a month, but we're offering it for $50 a week. The same program, same outcome-focused coaching and training, but a lower entry point along with a weekly commitment that I believe will create higher accountability.

We'll talk about the psychology in a moment, but we're also going to offer an extra bonus to everyone who joins. You'll get a private onboarding call with me, and usually one-on-one access is something that's reserved for my $20,000 a year private clients. We'll be including it in this special Black Friday offer.

The reason why I'm doing this is because I've worked with enough agents to know what gets in the way of consistent execution. And it's not knowledge—it's more the feeling that they've got too much on their plate and they don't have enough structure to turn their good intentions into consistent actions.

So, here's what I'm testing: I think if we make the payments weekly and it's more like, say, a weekly gym membership and less like a lump sum commitment, is that going to change how agents behave? I think it might, right?

Because when you pay weekly, you start thinking weekly.

My gym membership is paid every fortnight, but I was talking to a friend the other day and they said their gym charges them weekly, and it just keeps them focused on making sure they are committed to hitting the gym a certain number of times a week.

When you think about what drives performance in commercial real estate, you've got to track your metrics weekly. You've got to hold yourself accountable weekly. And that's where the results come from—not from hoping that the month turns out okay, but from engineering momentum every seven days.

Plus, Agent Accelerator is a weekly touchpoint program. Every single week we deliver you a new module. Every single week we have a live call.

The previous program that I offered, Top Performer, was a monthly cadence. We had monthly calls. Yes, we delivered modules to people weekly, but we are now a completely weekly delivery.

So, I'm thinking that we trial weekly pricing, and this lowers the entry point to get started.

So, what do you get with this offer? Let me explain.

Agent Accelerator—$50 a week—and that price is locked in for as long as you decide to stay. We will be increasing the price in the future, both the monthly price, and I don't know if I'll do weekly pricing again. We're just trialing this.

But certainly, the monthly price, which is currently $200 a month, will go up to $250 from January.

If you join for $50 a week during this Black Friday Cyber Monday promotion, you are locked in at that price for as long as you'd like to stay a member.

You get the private one-on-one onboarding with me, and of course, we still will give you the 30-day “love it or leave it” guarantee. So, you can try it for $50 and then cancel in the first week or within the first month if you decide it's not for you.

By the way, in the private onboarding call, we are going to set your PDF plan. PDF is your production, development, and freedom goals. We'll map out your first 90 days in the program, walk you through the platform, and personalize your action plan so you can hit the ground running and know exactly where to focus to get results fast.

So, you might be wondering if this is for you. Let me tell you who it's not for.

It's not for brand new agents who are still learning the ropes. It's not for agents who are already producing seven figures, a million dollars plus in GCI—they’ve probably got airtight systems in place.

It's for agents who are already working hard, who've got some runs on the board, but have inconsistent results. Maybe your systems are lacking and you know that you're leaving money on the table with the current way that you're operating.

So, if you're sitting at around that 200, 300, 400 GCI and it's a little bit inconsistent, and you want to build a pipeline that can reliably produce at least $100,000 or more GCI in 2026, this is your window.

Now, we're going to go live with this offer on the day before Black Friday. This deal is going to close strictly at 11:59 PM on Cyber Monday. We're not going to be offering any extensions, last-chance emails, or exceptions. Once the deal closes, the weekly pricing to get in for $50 a week is gone, the private onboarding is gone.

And the next time that you'll see Agent Accelerator, we're back to the regular $200 a month in December and then increasing to $250 a month in January.

So, what should you do now? I want you to do two things.

The first thing is, if you're already on my email list—if you're getting our weekly or twice-weekly emails, which deliver value and occasionally let you know about our programs as well—I want you to mark your calendar for the day before Black Friday.

That's the day that I'll be opening up this opportunity for you to join Agent Accelerator for just $50. Stay close to your inbox because I'll be sending the full details of the program right to your inbox. No need to email back for details—we’ll be giving you all the information you need.

By the way, if you're not already on the email list, you can go to cresuccess.co/agents and sign up. That way you will not miss out on what could be the opportunity that changes your performance in 2026.

Now, the agents that get the best, fastest results inside Agent Accelerator—and I've got to say we have had 42 agents sign up since we opened the program at the end of August, less than three months ago—and I'm really proud of that, that we've had 42 agents that we're now helping to operate with the highest of standards, not just the best of intentions.

We're helping them to upgrade their skills, elevate their mindset, and we are giving them the accountability that they need.

But I think some people may have been a little bit reluctant to join because of maybe some doubts about if it will work for them.

So, the ability to start for just $50, I think, hopefully removes some of that resistance and will make sure that you give yourself the opportunity to get into the program.

Because the agents that are getting results aren't the ones with the biggest networks or the best groups or frameworks—they're the ones who are taking action when the opportunity shows up.

So, this is that opportunity. If you've been holding back, next week you can get those frameworks, the coaching, and the accountability. All of these things have been helping agents add $100,000 or more to their GCI within 12 months.

In the emails that we send out next week, you'll get to see some of the stories from our new members that will allow you to get started for a fraction of the cost that we've been letting people into the program so far.

So, if you're ready to start operating with standards instead of just intentions, stay tuned. You've got one shot at this. It's happening next week—from the date of release, the day before Black Friday is when we're going to open up the invitation to come and join us for just $50 inside of Agent Accelerator.

It's your chance to make the next 12 months your best yet.

By the way, if this isn't right for you, but you know someone who's ready to grow, then I would love if you could share this episode with them and let them know—or maybe send them the link cresuccess.co/agents  and get them to sign up.

There's no obligation for signing up for the email list or registering your interest. It just means that you get access to the offer and are informed about what's happening.

If you are a commercial real estate principal who's interested in enrolling some of your team members into the program, you can also contact us just by replying to one of the emails that we send out about the Black Friday promotion.

Again, register at cresuccess.co/agents

That is our episode for today. Thank you so much for listening, and I will speak to you soon.